While I think my man Cornelius is right about a lot of web media, I also think that argument is unfair to the way a lot of the rules of various social media platforms dictate the way content is designed. The rise of Conan O'Brien on Twitter is fascinating because its a medium he's just starting to use but he absolutely understands how its used to its greatest effect. Gone are the extended metaphors and visual jokes that dominated his television show, Conan utilizes irony and understatement to their full extent with his Twitter account. I'd people like Conant demonstrate the possibilities and limitations of social media platforms as vehicles for comedy. The 140 character limit requires quick delivery and concise statements, pushing users further towards irony and absurdism. I'd liken this type of comedy's relationship to more traditional web media to improv and stand-up: their goals are the same, but the skills that make someone good at it are very different. You can be funny on TV, but you might not be able to hack it in Twitter, or vice versa.
I think the S&!t my Dad says TV show is going be a terrifying demonstration that somethings work in one medium and not the other (then again, I once said that The Black Donnellys was going to be on forever...so I've been wrong before).
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